One of the interesting things about this project is that for shooting the line-up of the online store Darya didn’t invite professional models, instead she invited long-term, committed biathlon fans. Darya believes that all people who are beautiful on the inside are also beautiful on the outside.
Ekaterina Turkova: “I accepted the offer immediately, although, I must say I was worried and afraid to let Darya down. However, the atmosphere in the studio was so comfortable that I quickly calmed myself down and tried to do the best I could. It’s a totally new experience for me comparing to being a biathlon fan for many years (laughs). As long as I can remember I have always been following biathlon. My dad got me hooked, so now I don’t miss a single race. ”
Andrei Vahin: “I was driving in the morning and I remember being nervous as I knew that professional photo shoot is not all fancy, it’s a hard work. For me to run a marathon is way easier than to pose in front of the cameras (laughs).However, I really liked the idea and I’m very happy to be a part of this project because sport is the my family’s philosophy and a very important part of my life. It’s such a cool experience, and I’m very grateful to Dasha for inviting me. ”
All items presented at www.shop.daryadomracheva.by are made in Belarus (that was one of the conditions Darya insisted on when starting this project).
Darya Domracheva: “Today you can buy absolutely anything. The times when you have to pay a fortune for a tiny t-shirt are luckily gone. It was important for me not only to express myself but also to have everything done in my home country. Thus, I wanted to show to the world and even to ourselves that Belarus is a place where with a proper approach and attention to detail you can create excellent quality goods with various prints that will not come off after two months of regular washing».
